The importance of gossip across societies: correlations with institutionalization
Cross-Cultural Research • Vol/Iss. 49 • Published In • Pages: 297-314 •
By Demerath, Loren, Korotayev, Andrey V.
Hypothesis
Gossip will be more important, rather than less important, in larger communities (298, 301).
Note
The test was repeated with two measures for community size: "community size" and "urbanization."
| Test Name | Support | Significance | Coefficient | Tail |
|---|---|---|---|---|
| Spearman’s rank-order correlation | Supported | p<.05 | 0.21 | Two-tailed |
| Variable Name | Variable Type | OCM Term(s) |
|---|---|---|
| Community Size | Independent | Community Structure |
| Importance Of Gossip | Dependent | Dissemination Of News And Information, Conversation |